Key Events – Training Workshop

Many local and Asian developers have targeted to expand their business to mainland China. Therefore, understanding how to enter this growing marketi has become critical to most IT companies. This year, the Asia Smartphone Apps Contest 2016 will organize a training workshop for developers to provide tips for entering this large and complex Market!

Training content will cover area such as localization for app development, user behaviours, rules and regulations of IT Industry in China and other related topics. Topics such as Market potential and trend of mainland China, tips on developing app for specific market niche and creative categories will be discussed in the workshop.

Workshop Objective

  • Develop training course to advance the understanding and help industry participators learn about the new China market, explore specific market niche and collaborate with different creative categories and bring insights to local app developers for a successful entry into the domestic market.
  • For better equipping the app developers with knowledge and skills of the Mainland market; and produce guidelines for the whole industry to blossom in Mainland China.

Target Audience

Mobile Apps Developer, Programmers or participants who are interested to gain an introduction of mobile apps development in mainland China.

Medium of Instruction

Cantonese (with English terminology)

Event Details 
Course Schedule20 May and 27 May 2016
Time10:00am – 5:00pm
Venue1/F, HKPC Building, 78 Tat Chee Avenue, Hong Kong


Course Outline

  • China mobile market at a glance
  • Case Studies of Successful China Apps
  • Study of Chinese O2O Business Models
  • Design for Mobile Apps in China
  • Introduction to China App Stores
  • Concerns for Mobile Apps Development
  • Chinese Online Payment Case Study
  • Mobile Apps Development Life Cycle
  • Tools for Mobile Apps Development in China
  • Cross Platform Mobile Apps Development
  • Promotion and Marketing
  • Reporting and Analysis
  • Interactive Session
Asia Smartphone Apps Contest Forum & Information Session - "The State of Mobile and App Monetization" and Sharing by Contestants
25 May 2016 (11:00 – 13:00)
Asia Smartphone Apps Summit cum Award Presentation Ceremony
16 June, 2016 (10:00 – 16:00)